Internal Pages
Internal Page Guide
Internal Page Examples |
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Building |
Home |
Family |
Travel |
World |
Internal pages, sometimes known as "deep links", consist of every page on
a website except the home page. In many cases, disproportionate
effort goes into designing and developing a home page and minimal
effort goes into the design and development of internal pages. But
it is also important to pay close attention to the content of each
internal web page.
Effective written content is one of most important components of a useful
web page. The information presented should be relatively brief, easy
to comprehend, and easy to scan through. Clearly defined areas of
the page, such as a featured product, do not need to be labeled as long as
they are self-explanatory. Edit your content to avoid redundancy,
and organize it in a way that avoids single-item categories. Be sure
to use appropriate capitalization and style standards for titles and other
textual content. All-uppercase letters are hard to read and should
be used sparingly, if at all. Exclamation marks should usually be
avoided on information pages because they tend to look unprofessional and
make viewers feel as if they are being shouted at. Unusual
punctuation should also be avoided because it reduces the ease of scanning
and is hard to detect by audio browsers for the visually impaired.
Spell out any abbreviations or acronyms and follow them by the
abbreviation in the first instance, except when using widely accepted
abbreviations or acronyms such as "Mfg" or "DVD". Experiment with
different font families, text styles, and font sizes to determine the most
visually appropriate settings for your page.
Digital images are also an important web page component, but images that
load too slowly can cause the viewer to lose interest. Adjust the
image file size by reducing colors, cropping, shrinking, or file
compression to shorten the load time of the image and your page.
Cropping and shrinking can be used to create thumbnails that are quick to
download, and provide a direct link to the larger image. GIF and PNG
are the only image formats that support lossless compression, but PNG
files are only supported on more recent web browsers. JPEG-format
files are useful for photo-quality images, but they use lossy compression,
so there is some loss of quality when they are compressed. GIF and
JPEG files can also be made smaller by reducing the amount of colors in
the image. Specifying image height and width attributes enables
older web browsers to lay out the page content without having to wait for
all the images to download; specifying the alt attribute allows users with
slow connections to see the name of an image before it has loaded.
An appealing home page can captivate your audience and encourage them to
visit more internal pages and stay longer. But well-designed
internal pages that include quality content can also improve your
visitors' experience. Appropriate written content and relevant,
quick-loading images are critical components of a great page.
Following the above tips will help you create attractive and effective
pages that will appeal to the greatest number of viewers.
This website references a selection of internal pages, organized by
category. Some of the referenced web pages emphasize textual content
while others emphasize image content. From another perspective,
some of the web pages emphasize evergreen information about topics,
products, or services while others provide fresh information and news
about current events around the world.
For more information about internal web page content, design, and navigation, visit this internal Wikipedia page about deep linking and this internal Audience Bloom page about internal page structure.
Business & Shopping Pages
